Designing Future Experiences and Culture
Entrepreneurial design-driven innovation transforming products, brands, organizations, and creative systems across lifestyle, entertainment and technology.
Selected Work
Projects where I designed future experiences and led 0→1 innovation across vision, product, brand, organization, and culture.
HEESOON KIM
FUTURE CULTURE DESIGNER
I design future experiences and culture through entrepreneurial, design-driven PoCs, transforming ideas into tangible products, services, organizations, brands, and creative systems.
I have founded two startup initiatives — one VC-backed and one funded directly by Sony’s executive leadership — driving 0→1 innovation across lifestyle, entertainment, and technology.
My work spans experience design, product strategy, immersive media, brand experience, creative systems, and design-led organizational transformation.
About me
Key Strengths
Projects where I designed future experiences and led 0→1 innovation across vision, product, organization, and culture.
1.
Future Experience & Culture Vision
Defining future visions and translating them into tangible experiences, products, brands, and validated PoCs.
2.
Design-Driven 0→1 Innovation
Driving new business creation and experimentation through entrepreneurial, design-led prototyping, product strategy, and creative direction.
3.
Creative Systems & Organizational Transformation
Redesigning product development processes, decision-making models, brand experiences, and creative workflows to enable innovation.